Now
What I'm focused on right now. Updated periodically.
Working on
Helping early-stage founders turn scattered ideas into clear products. Currently deep in a platform redesign and a brand strategy sprint — both with teams that care about getting it right.
Learning
Deepening my craft with GSAP animations and exploring how motion affects perception. Also reading about systems thinking and how complexity theory applies to product design.
Thinking about
How to build things that last. Not just in terms of code or design, but in terms of impact. What makes someone remember a brand six months after they first see it? That's the question.
Outside work
Running, cooking, and trying to read more fiction. Currently: something by Ursula K. Le Guin and whatever my sourdough starter decides to do this week.
Inspired by the /now page movement.